We are seeking a talented CPL Content Creator to develop engaging, high-converting content that drives quality leads for our business. You will be responsible for crafting compelling content tailored to our target audience, optimizing for CPL campaigns, and collaborating with marketing teams to maximize conversion rates.

Key Responsibilities:

• Create persuasive and engaging content for lead generation campaigns, including blog posts, landing pages, email sequences, and social media ads.
• Develop and optimize content strategies focused on increasing conversions while minimizing CPL.
• Research industry trends, audience pain points, and competitor strategies to craft high-performing content.
• Work with the design and marketing teams to produce visually appealing content assets.
• Implement SEO best practices to ensure content ranks well in search engines.
• A/B test headlines, CTAs, and content formats to optimize lead generation performance.
• Monitor content performance metrics (CTR, conversion rate, bounce rate) and adjust strategies accordingly.
• Stay updated with digital marketing trends, lead generation techniques, and content marketing innovations.

Requirements:

• Proven experience as a content creator, copywriter, or digital marketer specializing in CPL campaigns.
• Strong understanding of lead generation strategies and conversion optimization.
• Excellent writing and editing skills with attention to detail.
• Familiarity with SEO, PPC, email marketing, and paid social media advertising.
• Proficiency in content management systems (WordPress, HubSpot, etc.) and analytics tools (Google Analytics, SEMrush, etc.).
• Ability to work independently and meet deadlines in a fast-paced environment.
• Basic design skills (Canva, Adobe Suite) are a plus.

Benefits:

• Competitive salary or project-based compensation.
• Flexible work hours and remote work options.
• Opportunity to work with a dynamic and innovative team.
• Career growth opportunities in content marketing and lead generation.