I pursued a comprehensive education at Ecotes Benin Republic, where I studied Economics and Project Management. This program equipped me with a Read more strong foundation in economic theory, business analysis, and strategic project execution. Graduating with a Second Class Upper Division, I gained both the theoretical knowledge and practical skills necessary to manage projects efficiently, analyze market trends, and make data-driven decisions in dynamic environments.

At Blue Creations Media, I played a pivotal role in developing and executing comprehensive digital marketing strategies that elevated brand Read more visibility and drove audience engagement. I managed multiple client accounts, creating tailored social media strategies and campaigns that aligned with each brand’s goals. My role involved content planning, ad campaign management, and performance analysis to optimize results. Key Responsibilities: • Developing customized digital marketing strategies for diverse brands. • Creating and managing content calendars across Meta, TikTok, LinkedIn, and Snapchat. • Running Meta ads with budget management and performance optimization. • Engaging in community management to foster brand-consumer relationships. • Collaborating with creative teams to produce engaging visual content. • Conducting competitor analysis and market research. • Tracking and analyzing campaign performance using social media analytics tools. Achievements: • Successfully managed brands such as Century Electronics, RohStoff Nig, RCKT Cocktail Mix, and Next of Kin Series. • Boosted brand awareness and social media following by 45% across managed accounts. • Spearheaded the social media campaign for Next of Kin Series 5, 6, and 7, increasing online engagement and participation. • Developed and implemented a content strategy that led to a 35% increase in social media engagement over 6 months.

As a Digital Marketer, I developed and implemented digital marketing strategies to increase brand visibility and customer engagement. I managed Read more social media campaigns, created content calendars, and optimized Meta ads for better reach and conversion. I also conducted market research to identify target audiences and trends, ensuring content was tailored to drive engagement and sales. Key Responsibilities: • Social media management across Meta (Facebook, Instagram, WhatsApp), TikTok, LinkedIn, and Snapchat. • Developing content strategies aligned with business objectives. • Running Meta ads with budget allocation and performance optimization. • SEO optimization for social media content. • Analyzing campaign performance using social media analytics tools. • Collaborating with design teams for visual content creation. Achievements: • Successfully increased engagement rates by 25% within 4 months. • Boosted brand awareness through paid and organic campaigns. • Developed content calendars that aligned with festive activities and promotions.